Desktopneo: a new way will change your look on how to process the computer interface

Productivity and efficiency are still the main strengths of desktop and laptop computers from other platforms such as smart phones and tablets. DESKTOPNEO is an idea and a new approach is designed to eliminate the concept of windows in current operating systems, especially Windows and Mac, and increase the productivity and speed of execution of tasks.

This new concept called '' desktopneo '' is very simple, which is an alternative to the traditional Windows system, this new system consists of a series of windows arranged horizontally, that you can easily switch between them and simple.

Of course, this new concept eluted retains some classic elements and notifications in existing systems, but it came with many shortcuts and ways to use tracks located, for example, in computers, Apple TV, you can do Many of the tasks through this stage and navigate between the windows smoothly and even do a lot of procedures within them.

And what's also different in this new concept is that it does not depend on files or folders of the classic system, but relies on the Tag to classify all your contents.

Of course, you can find out more about this new vision through its official website:

Link to the site: desktopneo

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Why should we adopt the Hoverboard on vacation

Should we opt for the Hoverboard

For several years now the Hoverboard has paced the streets of cities to facilitate the movement of city dwellers, or simply as a new sports discipline.
So, the question is: should we opt for the Hoverboard?
Often presented under the name of hoverboard, this electric skateboard straight out of the science fiction movies may also be nicknamed smart board, segway or even electric scooter.

It is a modern and surprising means of transport for this displaced from everywhere in a sporty or playful way. It is especially a fast device and a way to move 100% ecological.

Moreover, if you are not already in possession of your hoverboard, the reasons that follow may strongly make you change your opinion ... Tourism is a good example to revive the qualities of the hoverboard.

 

Playful and ecological displacement:

Indeed, fashion has indeed been adopted for a large number of people. People do not even lend more intention to this delirious means of locomotion.

However, the usefulness of such an object, beyond the mobility it allows, has already been proved. This funny thing has already made the happiness of the riders who already embark on the adventure of the freestyle Hoverboard.

But today, the Hoverboard has become very accessible level price.

The tourist hoverboard:

Imagine now in Barcelona, ​​Rome or San Francisco, as a tourist for two weeks of happiness. With an average speed of 10 km per hour, you can browse the cities effortlessly.

Lack of time is often a problem when on vacation. Two major disadvantages arise with regard to walking: first, the lack of time associated with the time devoted to the journeys, and then another inconvenience which can be avoided thanks to the hoverboard, fatigue.

We can also highlight the congestion of public transport and the stifling and distressing feeling to which they are associated.

The hoverboard allows it a latitude in its movements and leaves room for freedom. This is what makes it a real asset for your holidays, for which you will undoubtedly take taste in everyday life ...

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Google closes the social network Orkut

The internet giant Google announced Monday that it would close its social network Orkut to focus on other more popular services like YouTube, Google+ and Blogger.

Final closure of the first social network of Google, launched in 2004, will end in September. "Over the last decade, Youtube, Google+ and Blogger took off," said Paul Golgher, director of engineering in a blog.

"Because the growth of these communities has outpaced Orkut, we decided to say goodbye to Orkut," he adds.

Except in Brazil, Orkut, really never took off. But even there, it is overshadowed by Facebook for two years.

Source : AFP

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7 Innovative Brand Promotions Techniques By Using Social Media

Social media is now a day key platform to build your brand image more viral and successful.In order to achieve all this, you have to keep in mind some points discussed in this article  

Social media has a very strong impact in today’s world. Brand promotion in this area is crucial for the investors and to make a strong social media impact is their need. Sometimes using a wrong social network can hinder the brand promotions as people do not take interest in it which blow off the opportunities and leave a very negative impression on the revenue potential of that particular brand.  To master social media presence is not a tough task, as it is just a game of basic rules which are to be followed. Here are some of the techniques which help in making a strong social media presence for the brand.

1. Keep updating about the brand

1. Leverage the Influencers on Social Media

1. Paid Reach over Organic Reach

1. Post about the updates daily but do not overdo it

1. Address the complaints immediately

1. Comprehend your Analytic

1. Focus on some suitable social networks rather than on all sites

People using social media are connecting to the promotional brand because they take interest in that product and they want updates about what is going on and what are the future prospects of the brand. Unless and until you are interested in the promotional product, no one would take the interest. So it is a good idea to keep them up to date about the brand and also add some innovative ideas like merge it with company cultural posts. Moreover, predictable advertisements are somewhat boring for the social media audience so keep your members interested by being memorable and deliver value.

Influencers on Social Media can play a very critical role in Brand promotion as they will have the contact information visible in their bios. All the brands do not use the influencers but most of them do target the influencers for their advantage. There is a very simple way for doing it. First of all, you have to identify the social media containing the required audience, then find the suitable influencers who have the potential to promote that brand and make a deal. It is not a rocket science to get started. Once you do, then there is a big business waiting for you.

If you want to enhance the Brand promotion on social media, be ready for paid reach. Facebook organic reach is nothing as it was in the beginning. In the same way, Instagram is also playing it with a new strategy.

Some of the platforms like Facebook and Instagram have a very large audience, combining their audience with the advertising targeting options of those platforms can enhance the sales and promotions to a larger extent.

Post daily about the updates of a brand as it will keep the audience interested and can enhance the sales, until and unless you over do it. Tools having automatic response are available there to manage the marketing over social media but do not let it ruin your marketing, particularly in conditions when the news feed on the social media are just filled with such posts, as this will lead the person to unfollow the brand.

There can be a positive and negative feedback about any brand. To address both of them is your duty. Customer service portal is available on social media which provides a platform for the customers to get involved in company brands. This is a quick response way for the consumers rather than to find the number, wait for the person to pick and resolve the issue.

So, this is your responsibility to give a quick response to the complaints posted on Facebook or tweets. If they post something, ask the consumer to contact the employee as soon as possible and solve the issue. Do not ignore their posts; otherwise, it will result in a complete downfall of your company.

To get a proof, you can visit the site of any brand and watch the complaints of the consumers. Go through some of the complaints and you will have an idea about how that company manages adversity.

Some of the brands believe that social media do not work for them; the actual reason for their downfall on social media is their less interest in social analytics of their brand. Popular resources like Facebook and twitter provide all the information about what is going on and what is working and what is not.

Just post about a particular brand is not enough instead you have to check the details daily such as the interest of the people in any content and reaction of the members to a particular post.

If u use lots of sites for brand promotion, then it will minimize your efforts as your attention would be divided into many social sites and you would dedicate less time to some suitable social networks. Instead, pick some of the social networks which are suitable for your brand and put your full effort there for your brand promotion. For instance, a dealer working with diamond would be more active on some social networks rather than on all. 

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Using YouTube for E-commerce Marketing

It's nearly that time of the year again – the holiday season! Retail business owners are rubbing their hands together because they know that sales are going to go through the roof - people just love buying thoughtful presents for their loved ones.

Online retailors should also start preparing for the holiday season. Despite the fact that online sales make up for only 10% of total sales between Black Friday and Christmas (when compared to brick and mortar stores) it’s still a fact that that segment of the market experienced double digit percentage growth in 2015. With people finding online shopping more and more convenient we can expect that number to go up this year.

One of the most under-utilized marketing channels for e-commerce is YouTube. It is dubbed the world’s second-largest search engine, coming second only to its parent company – Google. Smart marketers are well-aware of the fact that that type of exposure and reach shouldn’t be left untapped.

Here are a couple of YouTube stats that will turn your head:

• YouTube has over 1 billion users
• Over 4 billion YouTube videos are watched in a day
• 300 hours of new content is uploaded to YouTube every hour
• 323 days of YouTube video are viewed on Facebook every minute

The numbers speak for themselves. If you want to up your game this coming holiday season here are a couple of examples of how you could leverage YouTube to see those products simply flying away from your virtual shelves!

Tell a Story

The difficulty with YouTube video marketing is grabbing and holding the viewer’s attention. It’s a tough sell if your video features purely images and shots of your products and lists the reasons why they should buy. High-end e-commerce players can side-step this problem by creating unique video content in form of a short movie. This means the whole shebang – a plot line, an actor, a good director, and a gripping story. The purpose here is not to sell straight away. The purpose is to draw the audience in through storytelling and to differentiate your brand.

The great example of this is JewelMint campaign featuring Kate Bosworth. They shot a series of short videos that were promoted through Facebook and other social media platforms. Each video follows Kate’s exploits and JewelMint products are shown in great detail. It’s a perfect way to showcase your products without looking too pushy.

Demonstrate Product Use

If you want to sell more you better invest in customers support. There is no better way to extend a helping hand to your customers then recording a ‘How-to’ video that that demonstrates product use. It’s applicable across industries but we mostly see it from e-commerce sites that specialize in selling clothing and accessories. You can show different outfit combinations, tips on how to match and combine colors, ideas on how to wear certain pieces unconventionally, and more. Since a lot of people are doing online research before shopping these days, these videos can also serve to attract potential new buyers to your site. Customers want to feel secure in the knowledge that a company is looking out for them and will be able to provide them with both a great shopping experience and top-notch customer service. Beat them to the finish line – answer their questions before they even know that they want to ask them!

If you think you’d be hard-pressed to shoot a ‘How-to’ video for your particular line of products. Take a look at how Argos does it. They took an everyday household product, a refrigerator, and made a short video that is helpful to their buyers and assures every else that Argos offers premium support. 

Be funny!

Business doesn’t have to be all serious – especially not when you’re using YouTube as your marketing channel. Spoofs and comedies work great if you can tie them in with your product and have a higher chance of going viral than ‘How-to’ videos and promotional pieces. Orabrush is a company that produces toothbrushes specifically designed to battle bad breath. Their YouTube channel used to feature a weekly video about a tongue called Morgan and his hilarious exploits. The channel managed to rake up 180,000 subscribers and over 40 million unique views.

Partner up with a YouTube Influencer

YouTube has made instant stars of a lot of people over the years. Individuals took to creating their own videos, making tutorials, shooting funny pieces, and offering advice on a number of different topics. Some of them managed to grow their subscriber base considerably, making it lucrative for companies to offer them deals in exchange for using their products in their videos. If you can find an influencer in your niche, contact them and offer free samples in exchange for a review or a demonstration in one of their videos.

Maybelline, an international make-up company, partnered up with Chloe Morello, a YouTube celebrity with nearly 2 million followers. I’m guessing she doesn’t come cheap considering her huge fan base but Maybelline benefits from the deal by having access to millions of people through just one person!

Two Strategies Big Boys Should Concentrate On

Each and every one of these strategies was successfully used by different brands over the course of the last couple of years. However, if you are operating a large e-commerce business then you need to focus your efforts on one or two of them.

In my opinion, those two should be:

Partnering up with an influencer – basically, you need wide exposure and the best way to get it is partnering up with YouTube influencers who have a large following. Like this, you’re not leaving things to chance and you have a guaranteed audience even if you don’t break your back marketing your content.

Using TrueView and YouTube shopping ads – sometimes your YouTube campaigns need a bit of a push. YouTube makes money by showing your video and textual ads alongside video content that is contextually relevant. TrueView for shopping ads can be targeted to your own videos – you no longer have to swamp your helpful content with calls to action, simply set up a campaign in AdWords and pull relevant products from your Google Merchant center.

Give these strategies a try and don't be shy to report back with the results! If you have any suggestions - I'm all ears! Drop down by the comments section and give me a shout. I'm looking forward to hearing from you!

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